Countdown timers in your emails

On the campaign page, open Share it everywhere → Email and pick your email platform. The codes include the right merge tag, so each subscriber sees their own countdown.

• Countdown timer: paste the HTML into your email's HTML or custom code block. It's also a link to your offer. If your editor only allows "image from URL", use the image address instead.
• Smart link: use it for every link to your offer. Before the deadline it opens your offer page with a matching countdown; after it, your expired page.
• "Offer ends on…" line: an image reading, for example, "Offer ends Tue, Nov 10 at 3:00 PM CST", personalised for each subscriber. It works in every email app, including Outlook.

Supported platforms with merge tags filled in: Kit (ConvertKit), ActiveCampaign, Mailchimp, AWeber, GetResponse, MailerLite, GoHighLevel, Klaviyo, Drip, Sendy, plus "Other", where you type your own merge tag.

Each timer animates for 60 seconds every time the email is opened. Outlook on Windows desktop only shows the first frame of animated images; that's true of every timer tool, which is why the date line exists.

Tip: test sends often don't fill in merge tags, so the timer shows the full time. Send a real email to yourself from a list instead.

Need help? Ask Dash, the AI coach in the bottom corner of every page in the app. Still stuck? Click the help button on this page to send us your question. To report a bug or suggest an idea, use Founders Lab in the app's top menu.