The countdown timer (fixed, evergreen, SureFire Deadlines) and extending it

Under Timer, choose how the countdown works:

• Same end for everyone: counts down to one date and time, like a launch's cart close.
• Each visitor gets their own (evergreen): the clock starts the first time someone visits, for the number of hours you choose (for example 48). They see the same deadline when they come back on the same device. Great for pages you promote all year.
• Use my SureFire Deadlines campaign: if you use SureFire Deadlines, it runs the timer. Your bonus page, your emails and your sales page all show the same deadline, for each person. Connect it first under Connections, then pick the campaign. You can also show its countdown bar at the top or bottom of the page. Don't have it yet? The Connections page has a link.

For Same end for everyone, set the end date, end time and time zone. Daylight saving is handled automatically. Common time zones: Eastern is America/New_York, Central is America/Chicago, Pacific is America/Los_Angeles, Hawaii is Pacific/Honolulu, UK is Europe/London.

When the timer ends you choose:

• Hide the timer: the page stays up without the clock.
• Send visitors to another page, such as your "deal closed" page.

Launch extended? Use +1 hour, +24 hours or +48 hours on the page, or type a new end date and save. Every visitor sees the new time straight away.